Have you thought about using… Honeycomb Board?
Welcome to our new blog series, where we want to explore the advantages of some traditional as well as alternative materials in point of sale printing, focusing on aspects such as sustainability and versatility of different material options, and hopefully give you some inspiration for your next point of sale project!
In this first blog we would like to introduce you to the key advantages of cardboard honeycomb board in the field of POS materials. These versatile panels offer a multitude of benefits for retailers and brands, ranging from their lightweight and durable nature to their cost-effectiveness and sustainable aspects. This makes them a great all-rounder in the realm of POS displays. Let’s take a closer look at the advantages:
Robust yet lightweight:
Let’s start with one of the most apparent advantages of honeycomb board: its lightweight yet robust construction. Built out of cardboard, and with the characteristic geometric inner structure that gives it its name, this type of board is incredibly light, making transportation and handling a breeze. Yet despite its low weight, the special honeycomb structure makes this material highly resilient and reusable. For retailers and brands, this translates into a cost-effective solution that not only saves money but also contributes to sustainably by reducing material and transportation resources.
Amazing versatility and variety:
Another significant advantage of cardboard honeycomb is its versatility and adaptability. It can be manufactured, cut and shaped into an endless variety of sizes, shapes and colours, effortlessly conforming to any different requirements and spatial needs. It is an easy material to print on, so showcasing your brand message and intricate design is child’s play, and with a wide range of different types and finishings to choose from, you can find exactly the type of material you need. So, whether you are designing a small point-of-sale countertop, or a large eye-catching display, honeycomb board provides you with the flexibility to bring your vision to life.
Easy to assemble and handle:
Important for many retailers that don’t want to have to employ specialized installation teams, products made out of honeycomb board are, as a rule, very easy to assemble and require no special tools or extensive knowledge. Displays can be assembled by store staff or even arrive pre-built, saving time and resource that can be allocated to more beneficial areas of your business!
With the increasing demand from customers that brands demonstrate their environmental commitment, cardboard honeycomb is a great sustainable option for your POS-requirements. It can be made from recycled materials and is itself recyclable, allowing retailers and brands to use a sustainable material while ensuring an attractive presentation of their products. And as we mentioned before, the lightness of the material will also translate into lower emissions produced during transportation.
Compared to many other materials such as plastics and metal, honeycomb board can be a more cost-effective option. Not only is it generally more affordable, but also easier to work with and shape, further reducing manufacturing costs. With the right idea and the matching honeycomb panels, you can create high-quality POS materials for your brands at a fraction of the cost of other materials, freeing up budget for other essential marketing and sales initiatives.
Have we piqued your interest? If you are looking for a way to integrate or further expand honeycomb board in your point of sale materials, why not get in touch to see how we can help?
And keep an eye out for our next posts in this series to learn more about other material options you might not have considered for your POS displays.
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